WTF is a ‘beauty fridge’ and do you really need one?

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If like us, you’re obsessed with beauty accounts and MUA’s on Insta then you’ll have no doubt seen the #minifridgeshelfie popping up left, right and centre. Any beauty blogger worth his/her salt no doubt owns an adorable teeny tiny fridge, most likely in a pastel tone, filled to the brim with luxury skincare.

But why on earth would you want to buy an extra mini fridge for your moisturiser? Besides the fact you probably don’t want it next to the mayo in your regular fridge (we feel like this is potentially disastrous), we need to know  if keeping skincare cool in its very own fridge has any real, tangible benefits.

Turns out, it does. According to Howard Sobel, a NY based dermatologist, it’s not necessary to keep your products in the fridge,  saying, “There is no difference in the actual properties and benefits.” However, if you use products with a shorter shelf life, it can help them to last longer. This in turn helps to preserve our bank balance, so the fridge is kinda an investment if you think about it…

Furthermore, Dr. Sobel says, “Popping certain products in the fridge could deliver some bonus perks. [It] does add an extra calming effect to face masks, moisturizers, and creams, which is especially helpful when treating irritated skin.” Acne flare ups and rashes can also benefit hugely from a cooler product being used on the inflamed area.

Products with ingredients such as mint and cucumber feel extra nice when they’re cold, and have cooler products have real de-puffing benefits, so a fridge would do wonders for an eye cream, for example.

As well as type of product, Debra Jaliman, MD, another New York City dermatologist and author of ‘Skin Rules’, explains that anything containing vitamin C, retinol, and benzoyl peroxide should not be kept in warm environments; keeping them below room temp will cause them to stay stable for longer – aka they’ll have a longer shelf life.

So, to conclude, having a fridge in your bedroom/bathroom isn’t actually as crazy as it sounds. Having already got dermatologists onside, the #skincarefridge also has a celebrity following; Kate Bosworth is a fan of refrigerating her sheet masks, while facialist Shani Darden, who works with the likes of Rosie Huntington-Whiteley and Chrissy Teigen, recommends storing eye masks in there.


Well if it’s good enough for the A-list…

Image: @ajiasskindiary